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DBANJ impacts creative industry with CREAM PLATFORM

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By Adeniyi ifetayo

Creative industry in Nigeria has began to grow in leaps and bonds thanks to the private sector who has started looking at the industry for collaboration in other to grow the industry.

Multitalented and Nigerian international award winning Artiste, Dapo Oyebanji popularly known as DBANJ is One of many who have chosen to give back to rising and upcoming creative talents in Nigeria with his initiative known as the CREAM PLATFORM which acronym
C.R.E.A.M stands for: CREATIVE, REALITY, ENTERTAINMENT, ARTS and MUSIC.

The cream platform provides creative minds the opportunity to win among the following recording a standard song, shooting standard video, collaboration with artiste of their choice (music or video), talent showcase, talent branding, promotion and marketing (showbiz), enterpreneurship grants, educational scholarship, sports trials, etc.

In its quarterly draw that took place at Federal Palace hotels on 30th April, the Koko master reaffirm his belief in creative industry and urge the youth to make use of the platform so that they can showcase their talents and be discovered.

The winner of the quarterly draw, the 16 years old Berry with EP “Oil dey my head” won #2million and the Koko master promised that he would also get the right support and exposure that will take him to the next level.

Berry in his Response said that he was excited, happy to be part of Cream platform and narrated how the whole process started before he was announced the overall winner.

DBANJ also concluded that the sum of 10million naira will be invested in the winner to promote his songs, shoot top notch video plus a management company that will manage the Artiste. The Artiste also gets 3 months mentorship.

Some of the stakeholders at the draw commended the effort of DBANJ to give platforms to young talent in Nigeria to excel. Cream platform is supported by heritage Bank and other like minds in Nigeria.

Some of the notable Artistes on the Cream Platform include Wande Coal, Harrysong and ice Prince.

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SANWO-OLU PRESENTS N200 MILLION NAIRA INTEREST-FREE LOANS TO FILM-MAKERS

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Lagos State Governor Babajide Sanwo-Olu
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Lagos State Governor Babajide Sanwo-Olu has presented cheques to thirty-nine film-makers, who are beneficiaries of special interest-free loans being managed by the Lagos State Creative Initiative (LACI), under the Ministry of Tourism, Arts and Culture.

Speaking at the ceremony held at the Glover Memorial Hall, Lagos Island, Governor Sanwo-Olu, who was represented by the Commissioner for Tourism, Arts and Culture, Pharm. (Mrs) Uzamat Akinbile-Yussuf, disclosed that a nine-man committee comprising Veteran Film Makers and some senior Government officials headed by the Commissioner for Tourism, Arts and Culture, was set up last year with the mandate to identify struggling filmmakers that could be empowered with grants and seed fund for film production purposes.

According to the Governor, the aim of the initiative is to address financial challenges that inhibit quality film production in Lagos and Nigeria.

His words: “This initiative and presentation of cheques being done today is a testament to our commitment to ensure the potentials of the entertainment industry are realised”.

“I congratulate the beneficiaries who are receiving their cheques today. I am convinced that your proposals and plans must have been really compelling and convincing to earn the approval of the Committee”.

Sanwo-Olu admonished the beneficiaries to make judicious use of the loans and pay them back within the stipulated time to enable others access the fund.

While giving her opening remarks, the Commissioner for Tourism, Arts and Culture, Pharm. (Mrs) Uzamat Akinbile-Yussuf, revealed that before the establishment of the revolving loan for filmmakers, the Governor had made various interventions to ameliorate the devastating effect of the COVID-19 pandemic on business owners in the hospitality, entertainment and tourism sector.

The Commissioner said: “Mr. Governor constituted a Palliative Review Committee headed by Nollywood veteran actress, Joke Silva, which proposed a one billion Naira immediate intervention for the various stakeholders. Following Mr. Governor’s approval, the Ministry subsequently presented cheques to some of the beneficiaries at the maiden edition of Lagos Tourism, Hospitality Arts and Culture Economic Summit, LATHACE held last year”.

Akinbile-Yussuf spoke further saying, “To complement this gesture, the Ministry sought and obtained Mr. Governor’s approval for a 50 percent rebate on Operating Licence Fees payable by all the practitioners in the entertainment and hospitality sector for year 2020”.

She averred that two hundred million Naira worth of cheques would be presented to the 39 successful beneficiaries of the revolving loan under the first batch, while more recipients will still emerge as the collation for the second batch of applicants has started.

Her words: “The State Government is interested in using the revolving funds to bring youths out of unemployment while also creating entrepreneurs who would use their creativity to enhance the market shares of the film industry”.

In her welcome address, the Permanent Secretary, Mrs. Oyinade Nathan-Marsh, commended Governor Sanwo-Olu’s doggedness in transforming the Entertainment and Tourism sector by consistently keeping to his promises to boost its potential.

“The Entertainment Sector is one of the key pillars of the T.H.E.M.E.S Agenda of this administration and it deserves the attention being given by the Government to grow the economy of the State”, she affirmed.

Mrs. Nathan-Marsh also challenged the beneficiaries on the appropriate usage of the fund so that the door of the good opportunity will not be shut against other beneficiaries.

Some of the successful applicants, who spoke at the event, commended Lagos State Government for fulfilling its promise made at an interactive session held with the Governor last year.

Giving his testimonial, Mr Tunji Ojetola, said the exercise was devoid of favouritism as the application process was seamless, just as the screening was thorough and professional.

“This is the first time a Government policy is well executed and the commendation should go to Mr. Governor and the Ministry”, he said.

Another beneficiary, Mr. Adebayo Salami, who spoke on behalf of colleagues, also commended the State Government and promised that they will utilise the funds judiciously and pay back without defaulting.

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JAMAICAN MINISTER, AMBASSADOR VISIT TOURISM SITES IN BADAGRY 

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JAMAICAN MINISTER, AMBASSADOR VISIT TOURISM SITES IN BADAGRY 
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The position of Badagry as a major tourist destination in Lagos State and Nigeria was again reaffirmed by the Minister of Foreign Trade and Foreign Affairs in Jamaica, Kamina Smith-Johnson, during a recent visit to the ancient town in the company of the Ambassador of Jamaica to Nigeria, Esmond Reid.

Receiving the visitors on behalf of the Lagos State Ministry of Tourism, Arts and Culture on Monday at the Badagry Marina, the Director of Research and Development, Mrs. Yetunde Simpson, expressed pleasure identifying with the foreign tourists and also taking them around historical sites in Badagry.

She expressed the hope that the visit would further project Lagos and Nigeria’s tourism potentials, envisaging that more international tourists would also be stimulated by the visit of the Jamaican Minister and Ambassador.

Addressing the tourists at their first port of call, the Palace of the Akran of Badagry, the Head of Badagry Heritage Museum, Mr. Peter Mesewaku explained the important position which Badagry occupies in the area of Western Education, Christianity and Trans Atlantic Slavery.

After visiting the Palaces of the Akran and Wawu of Badagry respectively, the visitors stopped over at Mobee Slave Museum and Badagry Heritage Museum as well as Seriki Faremi Williams Abass Slave Museum for a deeper understanding of the Trans Atlantic Slavery before its abolition.

In her remarks, the Jamaican Minister, Kamina Smith-Johnson, thanked the Ministry of Tourism, Arts and Culture for taking time to share the history of Badagry with them, just as she also acknowledged the warm reception accorded her and her entourage.

Her words: “It is an honour for me to bring greetings on behalf of the people and government of Jamaica.

This visit is like a homecoming for me because those of us in Jamaica have always described ourselves as descendants of the people of Africa and Nigeria”.

“Just as it is very emotional for us to know every part of ourselves from our roots here, it is even a greater honour to us for the warm and homely reception we received from the period we arrived here in Badagry up till now”, Smith-Johnson added

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Drug War: Portable dares NDLEA

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Nigerian singer, Portable
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Nigerian singer, Portable has challenged the National Drug Law Enforcement Agency, NDLEA, over the recent arrests of some of his colleagues.

NDLEA has in recent times invaded the homes of Nigerian celebrities and arrested them over drug-related issues.

Recall that a comedian, De General, was arrested and convicted of drug trafficking by a Federal High Court in Lagos alongside Caleb William, for unlawfully possessing 15g of cannabis and 14g of tramadol in Lagos State.

On Thursday morning, NDLEA operatives in Lagos invaded singers Zinoleesky and Mohbad’s residence and arrested them for being in possession of cannabis and Molly.

Reacting, Portable in a video posted on Instagram, questioned the NDLEA operatives for invading private residences in search of drugs.

He warned that anyone that tries it with him ‘will collect’

”Should we not smoke weed in our house again? Are you the ones that built our house or bought land for us? What is it?

“Everybody should mind their business oh! If you near my side, you go collect!

“I should not smoke weed in my father’s house? We would beat ourselves to death,” he said.

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